college sports

April 22, 2013
Sports Enhance School Loyalty

Virtually every college with a dormitory gives its students the chance to play sports. Doing so enriches the educational experience by teaching important life lessons. And it’s smart marketing to boot, because a lot of students want to play sports in college. So I doubt if many colleges will emulate a decision by Spelman that was surely driven by serious financial strain.
November 30, 2012
College Football Fans Are Devoted, Right to the End

As another college football season winds down, there is nearly as much talk of conference realignment and television packages as there is of wins and losses. The Big Ten, already earning more than $240 million a year from its own TV network, last week added two more media markets by inviting Maryland and Rutgers to join the conference.
July 2, 2012
5 problems to tackle in big-college sports

Last week, a panel of university presidents dealt with one of college sports’ festering problems by approving a four-team playoff for football. For years, critics have been calling for this kind of playoff, which is so popular in pro sports and the NCAA’s own March Madness.